In the internet age, a business is only as good as its website.
Most business these days occurs on the internet via internet traffic that is generated through ad campaigns and other forms of digital marketing. It is incredibly important for businesses of all sizes to engage the online community actively and persistently. Inconsistent activity online can lead to a perfectly viable business failing faster than it started. There is always something to learn about the internet and always something to do in digital advertising. The most important thing, however, is to have a website that draws attention and brings foot traffic to your door.
